Strategy
AD AUTO TOTAL IS AN IMPORTANT ACTOR IN ROMANIA’S MARKET DISTRIBUTION OF PARTS AND COMPONENTS

On a short term, until the end of the second decade of the new millennium, we intend to double the company’s value by focusing on the expansion of the division for auto parts and accessories for trucks and vans, and on the expansion in the agricultural and industrial equipment field, introduced into AD Auto Total’ portfolio in 2017.

On a medium term, we will continue to expand nationally and internationally. Our strategic purpose is to sustain continuous growth, surpassing the industry’s accomplishments.

We constantly improve the quality of our products and services, which has helped us to evolve towards the place where we are today in the automotive industry: 31% market share in 2019, sales of over 286 mil. EUR in 2019, a high-density, fast distribution network, continuous presence and expansion on a national and international level.

Regional impact
EXPANSION OF THE PRODUCT RANGE
CONTINUOUS GROWTH
ACCELERATED EVOLUTION
CONTINUOUS INVESTMENT IN INNOVATION
  • Continuous investment in innovation
  • Accelerated evolution
  • Continuous grouth
  • Expansion of the produc range
  • Regional impact